Marcella Zucca
Marcella Zucca is Head of Generative AI and Sustainability at Capgemini Italy. She serves on the Program Advisory Committee of Bologna Business School for AI-focused executive masters. With a background in corporate performance management, she combines technical innovation with ESG strategy. She holds a master’s from LUISS in administration and controlling, and a master’s in sustainability and reporting from Tor Vergata. Her work promotes responsible AI adoption, balancing innovation with ethics, legal frameworks and business transformation.
ArticleMaking sense of AI: bias, trust and transparency in pharma R&D
AI is increasingly used in drug discovery, but hidden bias and ‘black box’ models threaten trust and transparency. This article explores how explainable AI can turn opaque predictions into clear, accountable insights.